We Can’t Always Prepare for a Tsunami

The Growth Zone Podcast

Exploring dauntless leadership and dramatic business growth. Each episode delivers strategies and tactics you can use to drive growth in your business in Japan, and beyond.

The Growth Zone
The Growth Zone
We Can't Always Prepare for a Tsunami
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Why values matter more than plans — and how H&M Japan proved it on March 11

On March 11, 2011, the ground under Japan moved.

You know what happened next. The earthquake. The tsunami. The Fukushima nuclear plant. The world watched Japan face one of the worst compound disasters in modern history.

And somewhere in the middle of all that chaos, a Swedish clothing retailer had to figure out what to do with its Japan operation.

H&M’s acting CEO in Japan — a man named Hans Anderson — called headquarters in Stockholm. He needed instructions. He needed a plan.

And headquarters told him: “We don’t have one…”

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